Marketing at its best: Subway is now offering 'free Sandwich for life' to fan who get a tattoo of their foot-long sub If you're wondering,yes people are really getting those tattoos

 

Subway announced a unique contest that can score participants up to a lifetime of free subs,

 if they make a permanent Subway-themed tattoo.

 This comes after the release of the “Subway Series” new sandwich menu.

Depending on the size and location of the tattoo, fans can earn free Subway for life.

Subway will offer a total of nine tattoos during a six-hour event (a block party) in Las Vegas at Bad Apple Tattoo, and is while supplies last, Subway said in the release

- To win free subs for a lifetime, a Subway super fan will have to agree to receive

1)  A 12″ x 12″ tattoo of the logo on their sternum or back.

2) They can win free subs for a month if they get a 2″ x 2″ tattoo on their wrist, bicep, or foot.

3) A 3″ x 3″ tattoo on their shoulder blade, forearm, or calf will win them free Subway subs for a year.

And, if you’re wondering how the winnings work, the free subs will be given out in the form of gift cards. Starting at $372 for a month of freebies, ink that scores folks free subs for a year will be awarded as $4,380 worth of Subway credit. Finally, a whopping $50,000 worth of Subway gift cards will go to the lifetime supply recipient, according to contest terms.